Recommended for outdoors.

PLEASE NOTE: THE ICONIC IS UNABLE TO SHIP THIS PRODUCT TO NEW ZEALAND

Founded by Californian climber and surfer, Yvon Chouinard, Patagonia was born as a spin-off of Chouinard Equipment, a small shop near the Rincon surf breaks in California, who were known for making some of the world’s best climbing gear. The brand has since evolved into an outdoor clothing and equipment company, providing clothes for the ‘silent sports’ such as climbing, surfing, skiing and snowboarding and using specialised fabrications and technologies.

Our Patagonia Women's Live Simply Bra has a simple design and a smooth, soft fabric that provides low-impact support for all-day wear. Best for A-C cups. You'll never want to take it off. Simple and minimal in design, with a smooth, soft fabric that provides low-impact support for all-day wear; best for A-C+ cups. Made in a Fair Trade Certified factory. Fabric is certified as bluesign® approved.