Product details

SKU: BE294BT44AJN

What is it?
- The Benefit Cosmetics Fluff Up Brow Wax fluffs, feathers and texturizes brows
- Flexible, reworkable hold
- Flake-free and dries clear

What it does:
Fluff Up Brow Wax is a clear, crunch-free and creamy flex-wax that creates fluffy, full and natural-looking brows. How the fluff does it work? The specially developed bristle brush evenly deposits a thin layer of lightweight wax throughout brows. The formula is buildable with reworkable hold for versatile shaping before drying down clear with a natural-matte finish. The end look: fluffy, feathered and texturized brows that last 12 hours*.
- Flake-free and crunch-free
- 12-hour* longwear
- Waterproof, sweatproof and humidity-proof
- 93% said it easily feathers brows**
- 97% said it has reworkable hold**
- 96% said brows look fuller**
Good ingredients? Fluff yeah!
- Jojoba Seed Oil helps brow hairs feel conditioned and nourished
- Shea Butter helps provide creamy, flexible texture AND helps brow hairs feel conditioned and nourished
- Argan Oil helps brow hairs feel nourished and soft
*instrumental test on 30 participants **self-evaluation by 115 participants after 1 week

How to use:
Brush wax through brows using upward strokes to fluff up and texturize. To pump up the fluff, gently comb brow hair against direction of natural growth. Then, brush brows into desired shape.

Who's it for?
Ideal for anyone who craves fluffy, full brows.

What else you need to know:
Beauty Tip
Layer Fluff Up Brow Wax over Precisely, My Brow Pencil for a fuller, richer, precisely defined look.

Ingredients:
Aqua (Water), Synthetic Candelilla Wax, Steareth-21, Glyceryl Stearate, Butylene Glycol, Acacia Senegal Gum, Butyrospermum Parkii (Shea) Butter, Cellulose, Silica, Simmondsia Chinensis (Jojoba) Seed Oil, Dimer Dilinoleyl Dimer Dilinoleate, Cera Carnauba (Copernicia Cerifera (Carnauba) Wax), Argania Spinosa Kernel Oil, Cetyl Alcohol, Polyglyceryl-10 Myristate, Oryza Sativa (Rice) Starch, Phenoxyethanol, Caprylyl Glycol, Sodium Benzoate, Potassium Sorbate, Arginine, Tocopherol, Chondrus Crispus Powder, Dimethicone. N° 17124

At THE ICONIC we do our best to provide you with accurate information about product ingredients, based on information provided to us by our Suppliers. For the most complete and up-to-date information, please refer to the product packaging.

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Fluff Up Brow Wax

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Offer ends 9 June 2026. Prices as marked.
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Product details

What is it?
- The Benefit Cosmetics Fluff Up Brow Wax fluffs, feathers and texturizes brows
- Flexible, reworkable hold
- Flake-free and dries clear

What it does:
Fluff Up Brow Wax is a clear, crunch-free and creamy flex-wax that creates fluffy, full and natural-looking brows. How the fluff does it work? The specially developed bristle brush evenly deposits a thin layer of lightweight wax throughout brows. The formula is buildable with reworkable hold for versatile shaping before drying down clear with a natural-matte finish. The end look: fluffy, feathered and texturized brows that last 12 hours*.
- Flake-free and crunch-free
- 12-hour* longwear
- Waterproof, sweatproof and humidity-proof
- 93% said it easily feathers brows**
- 97% said it has reworkable hold**
- 96% said brows look fuller**
Good ingredients? Fluff yeah!
- Jojoba Seed Oil helps brow hairs feel conditioned and nourished
- Shea Butter helps provide creamy, flexible texture AND helps brow hairs feel conditioned and nourished
- Argan Oil helps brow hairs feel nourished and soft
*instrumental test on 30 participants **self-evaluation by 115 participants after 1 week

How to use:
Brush wax through brows using upward strokes to fluff up and texturize. To pump up the fluff, gently comb brow hair against direction of natural growth. Then, brush brows into desired shape.

Who's it for?
Ideal for anyone who craves fluffy, full brows.

What else you need to know:
Beauty Tip
Layer Fluff Up Brow Wax over Precisely, My Brow Pencil for a fuller, richer, precisely defined look.

Ingredients:
Aqua (Water), Synthetic Candelilla Wax, Steareth-21, Glyceryl Stearate, Butylene Glycol, Acacia Senegal Gum, Butyrospermum Parkii (Shea) Butter, Cellulose, Silica, Simmondsia Chinensis (Jojoba) Seed Oil, Dimer Dilinoleyl Dimer Dilinoleate, Cera Carnauba (Copernicia Cerifera (Carnauba) Wax), Argania Spinosa Kernel Oil, Cetyl Alcohol, Polyglyceryl-10 Myristate, Oryza Sativa (Rice) Starch, Phenoxyethanol, Caprylyl Glycol, Sodium Benzoate, Potassium Sorbate, Arginine, Tocopherol, Chondrus Crispus Powder, Dimethicone. N° 17124

At THE ICONIC we do our best to provide you with accurate information about product ingredients, based on information provided to us by our Suppliers. For the most complete and up-to-date information, please refer to the product packaging.

Delivery & Returns

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Returns

*THE ICONIC returns are free for 30 days unless marked.

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