Product details

SKU: VI628BT83LL

What is it?
Virtue® Dry Shampoo is an invisible, dry-mist aerosol that soaks up excess oils while infusing hair with health-boosting Alpha Keratin 60ku® protein, leaving hair and scalp refreshed and clean to the touch.

What it does
• 94% said hair instantly smelled cleaner*
• 92% felt hair smelled fresher and looked less oily all day long*
• 92% said they were able to refresh and maintain their look throughout the day, and that product allowed for easy, buildable styling*
• 90% said product goes on invisibly*

How to use
Shake well before using. Hold can 6–8 inches away from hair and spray evenly throughout roots. Let product absorb oil for 10 seconds. Massage loosely with fingertips or brush through lightly if desired.
TIPS:
• For best results, shampoo and condition hair with Virtue® Scalp Remedy Shampoo and Conditioner. On clean, blow-dried, and styled hair, use the Dry Shampoo at the root immediately after styling to stop oil buildup before it starts. Can also be used on second-day hair in the morning or throughout the day to cut through any oil that has accumulated.
• For special-occasion hair, before setting or combing out, spray the product lightly throughout to give a bit of grip for hair that is too soft to immediately hold style—this will also add staying power to an up-do.

Who’s it for
• All hair types and shades that need refreshing.
• Perfect for extending blowouts and style.
• Safe for color-treated and chemically treated hair.

What else you need to know
WHAT MAKES IT DIFFERENT:
This super-light formula gently cleanses hair while enhancing scalp health. Created without any heavy styling ingredients that can add more build-up, it’s a reinvigorating pick-me-up for hair in need of a refresh.

Ingredients List
Hydrofluorocarbon 152A, Alcohol Denat., Tapioca Starch, Keratin, Kaolin, Isopropyl Myristate, Tocopherol, Ethylhexylglycerin, Parfum (Fragrance), Aqua (Water, Eau), Polymethysilsesquioxane, Silica, Phenoxyethanol, Limonene, Linalool, Hexyl Cinnamal, Citral.

At THE ICONIC we do our best to provide you with accurate information about product ingredients, based on information provided to us by our Suppliers. For the most complete and up-to-date information, please refer to the product packaging.

Learn more about Cruelty Free Certifications

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Dry Shampoo

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Offer ends 9 June 2026. Prices as marked.
Colour: 150ml
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Gift With Purchase

Receive a complimentary Virtue Labs Damage Reverse Serum Deluxe, when you purchase selected items from Virtue Labs*. One gift per order. Offer available while stocks last. Subject to terms and conditions.

Product details

What is it?
Virtue® Dry Shampoo is an invisible, dry-mist aerosol that soaks up excess oils while infusing hair with health-boosting Alpha Keratin 60ku® protein, leaving hair and scalp refreshed and clean to the touch.

What it does
• 94% said hair instantly smelled cleaner*
• 92% felt hair smelled fresher and looked less oily all day long*
• 92% said they were able to refresh and maintain their look throughout the day, and that product allowed for easy, buildable styling*
• 90% said product goes on invisibly*

How to use
Shake well before using. Hold can 6–8 inches away from hair and spray evenly throughout roots. Let product absorb oil for 10 seconds. Massage loosely with fingertips or brush through lightly if desired.
TIPS:
• For best results, shampoo and condition hair with Virtue® Scalp Remedy Shampoo and Conditioner. On clean, blow-dried, and styled hair, use the Dry Shampoo at the root immediately after styling to stop oil buildup before it starts. Can also be used on second-day hair in the morning or throughout the day to cut through any oil that has accumulated.
• For special-occasion hair, before setting or combing out, spray the product lightly throughout to give a bit of grip for hair that is too soft to immediately hold style—this will also add staying power to an up-do.

Who’s it for
• All hair types and shades that need refreshing.
• Perfect for extending blowouts and style.
• Safe for color-treated and chemically treated hair.

What else you need to know
WHAT MAKES IT DIFFERENT:
This super-light formula gently cleanses hair while enhancing scalp health. Created without any heavy styling ingredients that can add more build-up, it’s a reinvigorating pick-me-up for hair in need of a refresh.

Ingredients List
Hydrofluorocarbon 152A, Alcohol Denat., Tapioca Starch, Keratin, Kaolin, Isopropyl Myristate, Tocopherol, Ethylhexylglycerin, Parfum (Fragrance), Aqua (Water, Eau), Polymethysilsesquioxane, Silica, Phenoxyethanol, Limonene, Linalool, Hexyl Cinnamal, Citral.

At THE ICONIC we do our best to provide you with accurate information about product ingredients, based on information provided to us by our Suppliers. For the most complete and up-to-date information, please refer to the product packaging.

Learn more about Cruelty Free Certifications

Delivery & Returns

Delivery

This item has flammable content. To ensure safe transit, we have adjusted delivery options and limited how many flammable items can be purchased at once. Learn more

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Returns

*THE ICONIC returns are free for 30 days unless marked.

Find out more about our return policy.