What is it?
Retinol Alternative Peptide-Infused Serum

What it does
The ultimate plant-based, anti-ageing alternative for vitamin A. Designed to help promote a more youthful complexion, the lightweight, oil-based serum harnesses the gentle power of 1.25% pure bakuchiol. A clinically proven alternative to retinol that is ideal for those that can’t use vitamin A - eg when pregnant or nursing* as it is not recommended during this time. Bakuchiol Peptides is enhanced with brightening peptide precursors, which help to maintain a glowing, even complexion. The lilac-hued formula is also infused with cica (centella asiatica), an ingredient perfect for soothing inflamed, sensitive skin. Photostable, Bakuchiol Peptides can be used both day and night, for accelerated visible anti-ageing results. Perfect for those looking for a substitute for vitamin A in their CSA routines.

*Of course, due to ethical considerations the Bakuchiol Peptides formula has not been tested on pregnant women, but there is nothing in the formula which is known to be an issue (eg vitamin A or high levels of exfoliating acids). If you are at all concerned, always consult your doctor. Bakuchiol & Pregnancy While applying vitamin A topically in skincare hasn’t been shown to cause problems in pregnancy or breastfeeding, as very little gets absorbed into the body through the skin, doctors (and Medik8) recommend avoiding, just in case, due to the known risks of high-dose vitamin A ingestion. Bakuchiol on the other hand, has been shown to have retinol-like effects but does not have the same mechanism of action as vitamin A so there is no real reason to link the two. We cannot find any documented evidence as to why Bakuchiol should be avoided during pregnancy, and we happily recommend it on that basis. Many experts including doctors and other brands are stating that bakuchiol is perfectly safe in pregnancy. As most cosmetic ingredients are untested on pregnant women, there is no way of definitively saying anything is specifically ‘safe for pregnancy’ which is why we do not more boldly state “safe for pregnancy”.

How to use
After cleansing in the morning and evening, massage 6 drops of Bakuchiol Peptides across the face, neck and décolletage.

Who's it for?
- Cannot tolerate or use Vitamin A
- Have sensitive skin

What else you need to know
Bakuchiol is a clinically proven alternative to retinol; while molecularly it has no structural resemblance to retinoids, a recent study by the British Journal of Dermatology has found that bakuchiol is comparable to retinol in anti-ageing effects, and is better tolerated than retinol. It is the perfect alternative for those who cannot use vitamin A. Able to help prevent and restore premature ageing, it helps to improve the appearance of fine lines and wrinkles. Bakuchiol’s ability to minimise melanin synthesis results in a visibly calmed and even skin tone. Lipid-soluble brightening peptide precursors penetrate the skin with ease, blocking the production of pigment in the skin, resulting in a visibly brighter, more even complexion with less hyperpigmentation. Centella asiatica is perfect for visibly soothing and calming inflamed, sensitive skin. Inka omega oil is rich in omegas 3, 6 and 9, and is able to slip into the gaps in the stratum corneum to restore the skin's natural barrier and block moisture loss. While bakuchiol naturally has short-term photostability, meaning it can be used day and night, the formula has also been optimised for true long-term photostability; contained in a UV-protected glass bottle and infused with photo-stabiliser krameria triandra root extract within the formula. There are some types of customers who are unable to use vitamin A; such as pregnant and nursing mothers*, those with sensitivities to vitamin A and those with extremely sensitive skin. Bakuchiol is an alternative to vitamin A to complete a customer’s CSA routine if they cannot use vitamin A.

*Of course, due to ethical considerations the Bakuchiol Peptides formula has not been tested on pregnant women, but there is nothing in the formula which is known to be an issue (eg vitamin A or high levels of exfoliating acids). If you are at all concerned, always consult your doctor.

Ingredients List
Caprylic/Capric Triglyceride, Bakuchiol, Helianthus Annuus (Sunflower) Seed Oil, Plukenetia Volubilis Seed Oil, Centella Asiatica Leaf Extract, Eclipta Prostrata Extract, Krameria Triandra Root Extract, Undecylenoyl Phenylalanine, Olea Europaea (Olive) Fruit Oil, Melia Azadirachta Leaf Extract, Melia Azadirachta Flower Extract, Corallina Officinalis Extract, Coccinia Indica Fruit Extract, Moringa Oleifera Seed Oil, Tocopherol, Solanum Melongena Fruit Extract, Aloe Barbadensis (Aloe Vera) Flower Extract, Simmondsia Chinensis (Jojoba) Seed Oil, Curcuma Longa Root Extract, Ocimum Basilicum Flower/Leaf Extract, Ocimum Sanctum Leaf Extract.

At THE ICONIC we do our best to provide you with accurate information about product ingredients, based on information provided to us by our Suppliers. For the most complete and up-to-date information, please refer to the product packaging.

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