Day Dresses

Day Dresses - New Zealand

Master easy off-duty dressing in a day dress from THE ICONIC. From striped shifts to feminine floral maxis, our edit of women’s casual dresses has something for every style.

Channel ‘70s bohemian chic in a soft suede shift, or a denim dress, belting yours at the waist for a flattering effect. We’ll be wearing ours with Grecian sandals through the warmer months and with espadrilles when the weather cools down. Transform your look from day to dark by swapping flats for platform heels. Accessorise with gold hoop earrings and a bold lip for a glamorous finish.

Update your capsule collection with a cotton shirt dress. A staple that will never go out of style, we’ll be investing in black and white designs. Wear yours with loafers at the office and with slip-on sneakers for brunch with the girls.

For the perfect fusion of fashion and function, invest in a soft jersey dress. Body-con and shift silhouettes will transcend through the seasons, while asymmetrical designs have contemporary appeal.  Just slip-on some slides and you’re set.

Your next tropical vacation calls for a relaxed maxi dress, and we have a collection of beautifully patterned pieces for you to choose from. Wear yours with sandals at the beach, and with Western boots through the festival season.

Whether you’re after a fresh-from-the-runway sweater dress or a billowy, floor-sweeping design, THE ICONIC has a chic collection of day dresses for every occasion.